Challenge
Twitter wanted to tout their video capabilities.
They had desktop designs and an idea of how they wanted everything to move, but were running into some design roadblocks for smaller screens.
They had desktop designs and an idea of how they wanted everything to move, but were running into some design roadblocks for smaller screens.
Implementation
The site launch coincided with the feature launch happening on twitter.com, so our development process needed to be scalable in case the launch date was moved up.
Sure enough, the launch date was moved and we had to scale the team.
Planning ahead allowed us to scale seamlessly and hit the new date.
Planning ahead allowed us to scale seamlessly and hit the new date.
We built a parallax page with pinned elements, looping videos and fullscreen images and animations. We owned everything from easing to asset loading and compression.
Result
The site was well-received, we eliminated a ton of headaches for Twitter's Marketing team, and this
project led to a lot of Twitter work for Martian.