



While a Sr. Front-End Engineer at Isobar, I concepted the idea of embedding an Adobe Flash video into the Facebook timeline; I then connected a livestream feed to it and published a livestream of my deskmate on Facebook lol. Working with the Creative Team at Isobar, we crafted this prototype into a concept for Adidas: we would have their athletes do a live stream chat session (this was unheard of at the time). We used Justin.tv as the streaming service. I traveled to 4-5 athletes' locations to film their live stream experience. We had white-list question gathering, real-time chat moderation, black-listed word list, and a count-down timer that was dynamically controlled. The best part was when I got to party w Dwight Howard in his Florida Mansion (see bottom image).